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Archive for 28/06/2009

Use Articles To Promote Your Blog Content

Once your website is up and running, you need a valid plan of action to get the site on the radar.  It does not matter if its a personal blog, a niche blog, e-commerce, or even an affiliate marketing site.  All of them go nowhere without traffic, whether you are looking to make money or not. While there are multitudes of tools that can assist with this, the fact is search engines are still the single largest source of free traffic to your site.  One of the best ways to move up your ranking in the seach engines is through writing articles and posting them to many types of an article directory.

To get decent results, you will need to create 20 to 40 unique and different articles about your niche. You want to cover all angles of your sites niche, and make sure you cover the top 5 to 7 keywords in your particular area. Do not make the mistake of trying to get ranked on too many keyword phrases all at once, you need to focus your energy and article writing on a few key ones until you start getting some traction.  Once you have your niche articles written, you will need to have a tool to help you spin the content.

For those of you who are not familiar with this, spinning simply means that you have several variations of sentences both in structure and content that are randomly varied as the article is posted.  So for example, your sentence might be “The dog is brown”. If you wanted to change this around, you could also say almost the same thing with “The dog has black fur”.  So its basically the same end image, but using different words.   The reason you do this is most of the search engines will impose a duplicate content penalty at some point for repeatedly posting the exact same article.  Where this cutoff is, that is a gray area and protected by all the seach engines. In general, even with spinning, I try to never post more than 20 identical copies of the same article to sites on the web.

One great tool for distributing your articles and spinning the content is My Article Network.  You have access to over 10,000 blogs, covering thousands of unique IP addresses. The publishing of your article is totally automated once added and the simple spin tools are used to add additional relevant content.  Best of all, if you have a site in need of additional content, its 100% free to use. This is probably hands down the best tool I have ever used for article marketing, and its super easy to learn to use.

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