14/11/2009 by FeedCrazy.

For any web page to be ‘ranked’ in the search engines and attract searchers it’s essential it has backlinks. To understand backlinks there are three elements you need to consider, the source from which the backlinks are derived, the anchor text of the backlinks and the content of the page to which the backlinks sends the visitor to.

The amount of backlinks

The volume of backlinks to a page is one of the elements the search engines take into account when deciding how to position the page in the results displayed to the searcher.

The origin of the backlinks

The pages from which backlinks originate pass ‘authority’ and searchers to the page to which the backlinks point. But ‘votes’ passed through backlinks from trusted or authoritative pages to a page have greater influence over the search engines view of this page than backlinks coming from pages with less ‘trust’ or authority. Great examples of trusted sources of backlinks carrying higher authority are pages belonging to education (.edu) and government (.gov) web sites..

Google Page Rank

Google has the notion of ‘page rank’, this is the value indicator it attaches to a page it considers to have accumulated authority over time from backlinks pointing towards it.

The ‘anchor text’

When you see a backlink on a web page it often has a label a word or text associated with the subject at the page to which this backlink is pointing, what this ‘anchor text’ says has influence upon the value the search engines give to the link. If the content of the page is about ‘parenting’ and the backlink on the page is labeled or given the ‘anchor’ text ‘parenting’ then the search engines consider this to be of more value to the searcher looking for content related to ‘parenting’ than if the backlink was labeled ‘babycare’.

Common mistakes

A lot of people screw up their backlinks strategies because they focus on quantity as opposed to quality of backlinks. Having a significant number of backlinks to your page doesn’t automatically mean the search engines will see your page as relevant.

How to manufacture backlinks

So let me share with you my no nonsense approach for getting backlinks that will make the search engines take notice of you and bring the right type and appropriate traffic to your web site.

1. It is critical you get the right keywords before you expend any effort whatsoever.
2. I always set out to put together a keyword cloud.
3. I always start with a single ‘top’ level keyword or key phrase which has significant visitor traffic.
4. To work out how much visitor traffic is being generated by searches for my primary keyword I use the Google keyword analyzer tool.
5. I look at words and search phrases related to my ‘top’ level phrase and create my ‘cloud’.
6. I then put together content in the form of articles and videos with backlinks with the right ‘anchor text’ to my ‘money’ or ‘target’ page and push these to the various directories.
7. My guiding principle is to write content that will attract traffic and persuade them to follow the backlinks to my money pages as well as send backlinks.

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14/11/2009 by FeedCrazy.

Why purchase a article marketing guide and you can just get these article marketing secrets for free.

Here are 4 secrets to dominating article marketing …

1.Submit Articles often you certainly want to set up a regular schedule to submit articles to the online directories. Whether you choose to compose numerous articles every time for submission or perhaps just a few to submit on a more frequent basis is up to you. Choose whatever approach to submit articles that work best with your schedule and lifestyle and hold on to it. This type of marketing strategy relies upon consistency, quality, safety,and frequency.

2.Offer an Incentive to Publishers to Reprint your Articles One of the better article marketing tips is to offer some kind of an incentive to publishers so that they find it advantageous to publish your articles on various sites. In the final analysis, why wait for some random act of chance for the reprinting of your article? If you have the resources, you should leverage them in a manner that either parties can benefit by it.

3.Notebook It is so frustrating when during the day at work or while doing the shopping a few ideas pop into your head, only for them to disappear that evening. What do you do? Write it down when it enters your conscious mind. That is why I recommend hauling a little pocket notebook at all times.

4.Get A Writer Do not be afraid to hire writers to write articles for you. Even if you are a good writer, and enjoy writing, you only have so many hours in the day to write. As your business becomes more and even more profitable it is to your benefit to find a very good writer and hire them to write for you per week.

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14/11/2009 by FeedCrazy.

Some businesses need additional help with building a client base by using article marketing you can boost revenue and customers. It’s a form advertising your business using short articles that often relate to company. These articles are presented to publication and marketplaces detailing information about the company and contact information for your business.

Article marketing was created for those that are looking to increase the business adding new customer means more money. With article marketing being around for years mostly used in the newspaper industry by local businesses giving writing content to the newspaper company they return the favor by publishing business information often inside content article for free of charge.

Most that have a successful business write marketing articles at least once a week distributing article to a variety of sites and directories. Now, with some publishing sites they will use your article to send at to customer or potential clients in the form of a newsletter. Another great article marketing technique is posting back links inside the article to drive more potential customers. Using this method can really be effective to building traffic to your site.

Listen closely when having a business it’s important to have a relationship with the customer or potential customer. Often people need to get to know you’re before buying. Everyone can have a successful business if they can use article marketing correctly. First you want the customer to feel the need to frequent your site.

This is very important to consider before writing article if you leak relevant information for the potential client then your business will not be very successful. Running any business is hard but if you’re not a writer think about getting a freelance writer or ghost writer to write relevant content to help market your business successful.

Some people choose to be involved in what article content is displayed on their site by giving topics to their writer so they can research and post article. Often when you provided topics and useful resource the writer can present you with articles quicker.

When searching for a freelance writer or ghostwriter you should consider a few different things first how many articles you need a week plus the word count. Ghostwriter or freelance writer typically are paid by how many words they write for example if they write 100 words starting pay should be at the lowest .00. If they have experience and great at writing marketing articles consider paying more finding great writers can be hard.

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14/11/2009 by FeedCrazy.

All web sites need traffic, and you don’t need to spend a ton of money finding that traffic. Let me share with you my article marketing guide and how I send people to my web site 24 hours a day 7 days a week.

Writing about your products and educating people about what you promote, is a great way to get people to visit your site. At the end of each article you will have a link to your web site. If your articles are informative people will want to know more, and will click over to your offers.

Below are a few key things to keep in mind when you are writing.

Title Your article title needs to be catchy so people will want to read what you have to say. Just make clear what your title says you deliver in your article. Don’t uses a title just to draw people in and then not tell them what your title promises.

Keywords Another point in this article marketing guide is using keywords or keyword phrases in your articles. Choose keywords people will type in when they are searching for products like you are promoting.

Write Good Content - Inform, Don’t Sell No article marketing guide would be complete without impressing on you how important is not to try to sell your particular brand. Don’t even mention your brand name. Just write good content. In the example above about water purifiers, tell people way they need to use a water purifier by indicating that there are contaminates in most people’s drinking water.

Keep Writing Lastly, but certainly not the least important in this article marketing guide , is to keep writing. Don’t give up after just several articles. You’ll get better at writing and the more content you have out there for people to find the more traffic your web site will gain.

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14/11/2009 by FeedCrazy.

I have been writing articles and submitting them to various article directories for around a year now. When I started I felt very fresh and had plenty to write about. After a few months however, I started to get what is known as writers block. I had absolutely no idea what to write my next article about. I am going to be writing about ways in which people can fight back when these periods of writing drought appear, I hop you enjoy the read.

I developed a stutter when I was four years of age and it continued to affect my life for the next eighteen years. After a lot of hard work I was able to “stop stuttering” and I have been fluent for the last fourteen years. I now run one-to-one speech courses where I coach other people to also eradicate their stutter. I feel I know quite a lot about the subject and found it quite easy and enjoyable to write about all aspects of stuttering.

After a while I could not think of anything new to write about stuttering, which would be of value to people and made the mistake or re-writing some of the articles using different words. Much to my ignorance I was not aware that this was frowned upon - I now realise that I should have read the article marketing guidelines at the outset - I guess I was just to eager to get started on writing those articles. Either that or employ a company that could provide me with a professional article submission service.

I then wrote about some of the experiences from my own life, like how I coped when my now ex-girlfriend left me and even stories about my dog!

One morning I woke up with very good intentions, I was planning on writing three or four new articles. After turning on my laptop and starting up windows I just sat there hoping that I would gain some inspiration from some where. I attempted to tell my brain to start writing but it was like my mind was frozen and could not think of any suitable or worthwhile words. The problem was that I could not think of anything to write about. I decided to go back to bed. I seem to be able to think clearer from my bed, a bit weird I know.

I decided that I was not only going to write about my own life and experiences but I would also write about my family and friends. Other areas I could write about would be:

How to promote a website

Web design

How to become a foster parent

Self confidence

Travel

Sport

Business

These are all areas I have a great interest in and even though they are not my main line of business, the articles should be of interest to people. Most of the topics which I have listed are things which I or people I know, have had experiences with. The majority of people who have this form of speech impediment (stuttering) will have a lower self-esteem than the average fluent person - this is for obvious reasons in reality.

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